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When you know who your customers are, that can give you an edge on the competition.

When you know who your customers are, that can give you an edge on the competition.


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Author introduction

Alain Bouchard OC OQ (born 1949) is a Canadian billionaire businessman. He is co-founder and chairman of Alimentation Couche-Tard, and also serves on the board of directors of Atrium Innovations. Both corporations are based in Quebec.



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