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Politicians must be simple and clear about how their ideas will serve the national cause. We can no longer use the complexity of today's problems as an excuse for inaction, rhyme or rhetoric that does not meet the challenges before us.

Politicians must be simple and clear about how their ideas will serve the national cause. We can no longer use the complexity of today's problems as an excuse for inaction, rhyme or rhetoric that does not meet the challenges before us.


Alan Siegel  Alan Siegel
Tags: Government  Conversation  Representative   

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Author introduction

Alan Siegel (born August 26, 1938) is the CEO of Siegelvision, a brand identity consultancy. He is the founder and Chairman Emeritus of global brand strategy firm Siegel+Gale.

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I don't think any business has to give up legal protections in order to simplify. The main consideration is that whatever protection, rights and remedies a corporation wants, they should be put in terms that are understandable to the consumer.

    Alan Siegel  Alan Siegel   
 Tags: Business Think Legal Order Up Give
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I think the law should be comprehensible not only to those who work with it but also to those who are governed by it.

    Alan Siegel  Alan Siegel   
 Tags: Work Law Think Only I Think Should
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Our government should speak a common language with the American people - plain English.

    Alan Siegel  Alan Siegel   
 Tags: People Government Language American
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Politicians must be simple and clear about how their ideas will serve the national cause. We can no longer use the complexity of today's problems as an excuse for inaction, rhyme or rhetoric that does not meet the challenges before us.

    Alan Siegel  Alan Siegel   
 Tags: Today Simple Challenges Ideas Will
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If we don't re-charge the American Brand, all future challenges - economic, social and political - are destined to be driven to the brink, further jeopardizing the strength and competitiveness of our country and its citizens.

    Alan Siegel  Alan Siegel   
 Tags: Strength Future Challenges American
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I love the interaction with different kinds of people. I like to shake things up, make a difference.

    Alan Siegel  Alan Siegel   
 Tags: Love Make A Difference People Up
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Our national purpose, not our party differences, must define the American Brand. We must change the conversation from one centered around what defines our differences to one that hangs a lantern on what binds us, supports our collective well being and makes us all stronger and more productive as a result.

    Alan Siegel  Alan Siegel   
 Tags: Change Purpose American Conversation
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Representative government demands an ongoing conversation between legislators and constituents.

    Alan Siegel  Alan Siegel   
 Tags: Government Conversation Representative
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